Agility, precision, endurance, quality—The Insitu team holds these attributes as our highest priorities in delivering complete satisfaction to our customers. Since we started from humble beginnings in a small Silicon Valley garage in 1994, Insitu has aimed to become the gold standard in the unmanned aircraft industry and succeeded in doing so thus far thanks to our talented base of employees and the vision of our leadership.
Now, more than ever, Team Insitu stands ready to extend the eyes of our customers and empower them with information to make superior decisions.
President and CEO
M.B.A., University of California, Berkeley Bachelor of Science, Mechanical Engineering Portland State University
Esina Alic is the president and chief executive officer of Insitu. Insitu provides industry leading unmanned aircraft systems, software solutions and services that deliver decision-making capabilities to military, government and commercial customers. Prior to this role, Esina was senior vice president of Global Operations, Strategy and Programs at Adidas where she was in charge of operations strategy development, and implementation and execution of a global portfolio of programs.
Before Adidas, Esina served in senior executive roles at Boeing, where she was in charge of defining growth strategy for the Global Services & Support business, as well as global sales and marketing for Boeing’s autonomous portfolio. Prior to joining Boeing, Esina held executive positions at Insitu, including her roles as vice president of Strategy, vice president of Global Operations & Supply Chain Management and vice president of International Operations & Partnerships.
Prior to joining Insitu, Esina held executive and management roles in business, finance and engineering at other organizations ranging from start-ups to Fortune 50 companies.These included her roles as vice president of Finance at Visa, and management and engineering roles with BearingPoint, Arthur Anderson, FiberCycle Networks, Electro Scientific Industries and Tektronix. Esina has extensive knowledge of both the defense and commercial aerospace markets, as well as experience in high-tech, oil and gas, consumer goods and other industries. Throughout her career, she has overseen a number of merger and acquisition activities, developed strategic partnerships worldwide and worked in more than 30 countries.
Esina is currently based at Insitu headquarters in Bingen, Wash. where she lives with her husband and two daughters.
Chief Financial Officer
M.B.A., Webster University B.S. Accounting, Missouri State University
Rita McMullen is the chief financial officer for Insitu. In this role, Rita will lead Insitu’s Finance organization with oversight for contracts, financial planning and accounting. Prior to joining Insitu, Rita was president and chief executive officer for Boeing Intelligence & Analytics (BI&A), which is responsible for the development and integration of systems that provide innovative technical signals intelligence (SIGINT), cyber solutions and advanced analytic capabilities for more effective intelligence planning and analysis. Rita started at Boeing in June 1997 as a staff accountant in cost accounting. Until 2014, she was located in St. Louis, Mo. and worked within Boeing Defense, Space and Security (BDS) and Engineering, Operations, and Technology (EO&T) finance where she took on roles with increasing responsibility.
In 2014, she moved to the Potomac Region to support the intelligence community. She was named BI&A chief financial officer when it was formed in January 2016. She held this position until becoming president and CEO in April 2017.
Rita holds a bachelor’s of science degree in accounting from Missouri State University and a master’s in business administration from Webster University.
Chief People Officer
B.S. MIS, San Diego State University
Gaylyn Sher-Jan is the Chief People Officer (CPO) for Insitu. In this role, Gaylyn is responsible for the company’s Enterprise Services division and for being the Executive Leadership Team’s advocate for employees. Gaylyn came to Insitu in late 2016 following a career spanning more than 20 years in Human Resources, Organization Development, and MIS.
Gaylyn’s experience spans small to large enterprises across a wide variety of industries, including high tech, manufacturing, financial services, utilities, retail, healthcare, scientific research and non-profit. Before starting her own consulting practice, Gaylyn served in the top human resources role for Hewlett-Packard in Vancouver, Washington. Prior to joining Insitu, Gaylyn was Chief People Officer at ZOOM+ and has previously obtained international experience through working in Holland and Spain and as an expatriate in Ireland. She has deep experience coaching executives and has garnered experience in leadership assessment, team development, strategic recruitment, organizational design, and accelerating cultural change initiatives within organizations.
Gaylyn holds a B.S. in MIS from San Diego State University. She has served as an Executive Council Board Member with TechAmerica, the Board of Directors for Share, and the Board of Directors for Boys and Girls Aid.
Chief Technology Officer
M.B.A., Washington University in St. Louis M.S., Mechanical Engineering, Washington University in St. Louis B.S., Physics, Baldwin-Wallace University
Matt Bartow is the Chief Technology Officer for Insitu. In this role he is responsible for the enterprise technology strategy, vision and roadmap for the company as it strives to constantly deliver information systems that improve customers’ ability to make superior decisions. He leads the company’s Advanced Development organization and Intellectual Property Management team all with the intention to push the boundaries of technology development through rapid prototyping/demonstration and fostering an enterprise-wide culture of innovation. Matt is also Insitu’s Director of Products. In this role he is responsible for the design, development, production and logistics support for all Unmanned Aircraft System products. He has held many other leadership positions within the company and was most recently the Director of Engineering.
Prior to joining Insitu, Matt worked for The Boeing Company for six years in multiple capacities, the most recent of which was Enterprise Auditor within the Corporate Office of Internal Governance. There, he led a team responsible for conducting multiple quarterly reviews of business units with more than $5 billion in annual revenue. His team also delivered comprehensive assessments of program performance and management control on critical programs, including P-8A, 787, International Tankers, C-17, FCS and SBInet. At Boeing, Matt also held positions as a Manufacturing Engineer, Structural Engineer and within Engineering Research and Development.
Matt graduated from Washington University in St. Louis with his MBA and his MS in Mechanical Engineering. He also received his BS in Physics and graduated Magna cum Laude from Baldwin-Wallace University.
Vice President and General Manager, Insitu Commercial
M.A. Organizational Sciences, The George Washington University
Mark Bauman is Vice President and General Manager of Insitu Commercial. In this role, he is responsible for further driving the company’s growth in the rapidly expanding and hyper-competitive commercial market. This includes expanding the capability for Insitu RPAS to operate in international airspace and growing Insitu’s Solutions business within the commercial space on a global scale. Mark joined Insitu in 2014 as the Program Manager for the RQ-21A Blackjack Program and also led the expanding Integrator and RQ-21A Blackjack product line through its initial deployments supporting multiple Marine Expeditionary Units (MEU). Most recently, Mark held the position of Associate Vice President and Deputy of Insitu Defense where he led the integration of the ScanEagle and Integrator Product lines into a single customer-focused defense services organization.
Prior to joining Insitu, Mark was a Director with PricewaterhouseCoopers LLP within their Advisory Line of Service. He was the Program Director for the firm’s Advisory Alliances and Channels strategy and operations organization and held several leadership positions within the Washington Federal Practice, where he led a variety of large-scale programs for the firm across multiple federal agencies. Mark began his career in the U.S. Air Force, where he oversaw a number of domestic and international programs as an acquisition officer. During his time in the Air Force both on active duty and reserve, Mark achieved the rank of Major and completed a highly selective program focused on developing the service's most strategic leaders. As an acquisition officer and Program Manager, he focused his teams' efforts on meeting warfighter needs and gained experience while managing several foreign military sales cases valued at more than $3.6 billion. He also directed a number of high-priority programs within the air, space, and command and control domains.
Mark received his B.S. in Management from the U.S. Air Force Academy and his M.A. in Organizational Sciences from The George Washington University. He is a certified Scrum Master through the Agile Scrum Alliance and DAWIA-Certified Level III in Program Management via the Defense Acquisition University. Mark also supports the U.S. Air Force Academy Association of Graduates as a lifetime member and is a member of the Board of Directors for WarriorOne, a non-profit organization dedicated to providing accessible training and professional development in yoga and mindfulness to the United States military community.
Chief Growth Officer
MBA Merage School of Business, University of California, Irvine
Jon Damush is the Chief Growth Officer for Insitu. In this role, Jon is responsible for the leadership, management and achievement of Insitu’s growth agenda and initiatives through strategic investment alignment, product marketing and management, and marketing outreach and support. Previously, Jon led the inception and development of Insitu’s commercial business unit as its Vice President and General Manager, transitioning into that role after being Vice President and General Manager of Insitu Mission Systems, which was focused on the integration of 2d3 Sensing into Insitu. Jon was also the President and CEO of 2d3 and drove its strategy and growth from its inception in 2007 until acquisition by Insitu in 2015.
Jon has also held key positions in start-up technology and early growth technology companies, bridging the gap between customers and technical staff. He was the VP and General Manager for the Entertainment Division of Vicon Motion Systems, Inc., mainly responsible for growth in market share and merger and acquisition pursuits and integration. He was a client director at KORE Partners, Inc., a boutique software development firm, delivering solutions for clients including Mattel, Sony, Capitol Records, EMI, and eHarmony. He is also credited on three consumer flight simulation titles for software development in artificial intelligence systems and aerodynamicmodeling.
Jon is a two-time graduate of the University of California, Irvine, with a B.S. in aerospace engineering and an MBA from the Merage School of Business. He is also an active flight instructor.
Vice President and General Manager, Insitu Commercial
Graduate of the Royal Military College Duntroon Bachelor of Economics, University of Tasmania
Andrew Duggan is Vice President and General Manager of Insitu Commercial. In this role, he is responsible for further driving the company’s growth in the rapidly expanding and hyper-competitive commercial market. This includes expanding the capability for Insitu RPAS to operate in international airspace and growing Insitu’s Solutions business within the commercial space on a global scale. Prior to this role, Andrew was Managing Director of Insitu Pacific since the company’s inception in 2009 and led it through a significant growth period, capturing major Unmanned Aircraft Systems (UAS) contracts with defence forces in Singapore, Japan, Malaysia and the UAE. More recently he has led Insitu Pacific’s growing role in the Commercial uses of UAS and other autonomous systems securing contracts with the BHP Mitsubishi Alliance (BMA) and Queensland Gas Corporation (QGC).
Andrew came to Insitu Pacific from Boeing Defence Australia, where he was the Senior Manager of Unmanned Systems Operations. He joined Boeing Australia in 2000 as an operations analyst in the System Analysis Laboratory, before moving into a Business Development Manager role and working on JP-129 (tactical UAS) and AATTS (rotary wing training). Following this he formed the new advanced unmanned systems group in 2005, where he led the development of the initial ScanEagle contract for the Australian Army.
After the initial contract for ScanEagle was signed in October 2006, Andrew was appointed senior manager of unmanned systems operations in 2007 and managed BDA’s autonomous systems focused business. Through his various roles with Boeing and Insitu Pacific, Andrew has more than.10 year’s leadership experience in the development and application of autonomous systems technologies.
Andrew graduated from the University of Tasmania with a Bachelor's degree in Economics, and then from the Royal Military College, Duntroon, as an Australian Army officer. He spent six years serving in the Australian Army in Intelligence Corps, with a significant portion of this time spent serving in Electronic Warfare roles.
Deputy, Insitu Defense
B.A. Economics, Westminster College M.S. Systems Acquisition, Naval Postgraduate School
Keith Hirschman is the Deputy for Insitu Defense leading defense program management and overall portfolio strategy. Keith and his team are responsible for the management of existing programs of record and ISR services while driving new business for the U.S. government, foreign military sales and international customers.
Prior to joining the Insitu team, Keith served a 30-year career in the U.S. Army, retiring as a Colonel in 2017. Keith served as an Artillery Officer with operational assignments in the 9th Infantry Division (Motorized) at Fort Lewis, WA, the 1st Armored Division in Germany and returning to Ft. Lewis with the 2nd Infantry Division. In 2004, he deployed as part of the Coalition Provisional Authority in Iraq, shaping reconstruction projects for the Iraqi Republic Railroad, airports and postal system. Keith was selected as the Product Manager for Army Tactical Unmanned Aircraft systems from 2005-2008. He later assumed the charter as Program Manager for the Airborne Reconnaissance and Exploitation Systems portfolio from 2010-2013. In that role he oversaw airborne Intelligence, Surveillance and Reconnaissance Programs of Record and Quick-Reaction Capabilities for Task Force Observe, Detect, Identify and Neutralize (ODIN) in Operations Iraqi Freedom and Enduring Freedom. From 2013-2016, Keith served in London as Commander of the U.S. Army Research, Development and Engineering Command–Atlantic, working closely with NATO allies and other partner nations in Europe and Africa on cooperative research and development. From 2016-2017, Keith served as a charter member of the Army’s Rapid Capabilities Office, charged with defining and prototyping capabilities to meet operational needs of high strategic risk and opportunity to close capability gaps against rapidly modernizing adversaries.
Vice President and General Manager, Insitu Defense
M.S. National Security and Strategic Studies, Naval War College, Newport, R.I.
Donald Williamson is Vice President and General Manager of Insitu Defense. In this role, he is responsible for all aspects of domestic and international defense and government-related lines of business. Don’s team of program managers, systems engineers, logisticians and UAS training and operations experts are responsible for program execution on behalf of Insitu’s global customers. Don previously served as the vice president of the ScanEagle product line.
Before joining the company in 2013, Don was the vice president, Maritime Surveillance Solutions, Radar Systems Division, Telephonics Corporation, a wholly owned subsidiary of Griffon Corporation. Don served 26 years as a Naval Aviator and retired from active duty at the rank of captain. He has flown more than 3,500 hours in SH60B and MH60R aircraft. His final active duty assignment was Commander, Helicopter Maritime Strike Wing, U.S. Pacific Fleet at NAS North Island in San Diego, California.
Additional leadership assignments during his naval service include Executive Officer on USS BELLEAU WOOD (LHA 3) and Commanding Officer of HSL-37. Other fleet assignments include HSL-45, HSL-43, and HSL-51, Joint Chiefs of Staff, Flag Aide and Executive Assistant on OPNAV staff for N882, N88 and N8F.
A graduate of the University of Wisconsin-Eau Claire, Don also holds a Master’s degree in National Security and Strategic Studies from the Naval War College. His professional qualifications include Lean Six Sigma Green Belt and Project Management Professional (PMP) certifications. Don has been a member of the Naval Helicopter Association (NHA) for more than 25 years and is a past NHA National President. He currently serves as the organization’s National Vice President for Corporate Membership and is an NHA Trustee.